Reasons to visit Sweden

Sweden is famous for outdoor activities like skiing, sailing, canoeing, angling, golf and fell walking, but Sweden is a lot more...

Sweden has impenetrable forests, special in the north and sunny beaches and farmland in the south. Stockholm is a modern Nordic capital and is the capital of waterways, green parks and royal monuments.


Unique outdoor activities

In the summertime, you have the long days with daylight and to the north, the Midnight sun and the main activities are hiking, swimming, canoeing, cycling or sunbathing.

In winter the Swedish people love to outdoor activities like skiing, dog sledging, and enjoy candlelight and the local drink glögg indoors.


Stockholm - Venice of the North

In Stockholm, you find the historic old city Gamla Stan (Old Town) with narrow streets and beautiful old houses many hundred years old.

But Stockholm is also a modern and sophisticated metropolis and famous for Nordic design, shopping, nightlife and a hotbed of innovation in information technology.

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Why Go

Northern Light Adventures

Northern Light Adventures

A Northern Light experience is on the top of many travellers wishlist.

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Distinctive Attractions

Distinctive Attractions

Throughout the Nordic countries you will find a wide selections of distinctive attractions

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Midnight Sun Experiences

Midnight Sun Experiences

The Midnight Sun is visible around 24 hours a day above the Arctic Circle in Northern Sweden,

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Swedish Music

Swedish Music

From Abba to Icona Pop, from Roxette to Robyn, Sweden’s reputation for pop superiority has spanned for decades, and it continues today with artists like Zara Larsson.

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Irresistible Adventures

Irresistible Adventures

By a visit to Sweden you will be amazed about how many wildlife adventures you can experience

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Beautiful Archipelagoes

Beautiful Archipelagoes

Sweden is surrounded by beautiful archipelagos.

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Popular City Breaks

Popular City Breaks

Sweden offer a wide selection of experiences and a city break can be good way to discover Sweden.

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Spectacular Swedish Lapland

Spectacular Swedish Lapland

A less populated destination with the most magnificent nature. An eldorado for adventure lovers.

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The Göta Canal

The Göta Canal

Every year many guests visit the Göta Canale, also called the greatest feat of engineering in Sweden.

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